Many people find it hard to talk effectively about finances. We founded Sinter because, ironically, most businesses have the same issue. 

At some point over the past two decades and during our first careers - on Wall Street , in marketing and in between - companies began talking about their value while forgetting to explain clearly why and how they make money. 

One difference between promising businesses and iconic ones? Stakeholders understand and value the icons as much for their economics and markets as for their products, services and brands.

How you make money matters as much as what you sell. Sinter's exclusive focus: treating your business model like a product, and turning your financial disclosures into a competitive advantage.